“Márla Communications exceeded our expectations in every way, from the initial consultation to the final launch. They took the time to truly understand our business, its challenges, and our vision for the website. Their attention to detail and commitment to delivering a user-friendly, visually appealing, and functional website was obvious throughout the entire process. I would recommend Márla Communications to any business looking for a new website or digital marketing services”
– Karen Harris, Business Owner, Dunmore East Adventure Centre
Project Background
Dunmore Adventure Centre, located in Dunmore East Co. Waterford, wanted a website that captured the essence of their service offering which is fun, adventure, playtime, switching off…and lifelong memories! These values were captured throughout the website, using a combination of warm fonts and colours, while the use of bespoke video and imagery immediately brought potentially interested visitors on a journey of discovery and fun.
Of critical importance was that the website was user-friendly with an easy-to-navigate system that allowed browsers to quickly find out more about their activities, book and pay for all activities online and be inspired by the website to try new challenges.
Project Scope
- Graphic Design
- Website Development
- Ecommerce App Integration
- Social Media Management
- Ecommerce App Integration
- Social Media Management
See our work Visit Website
Phase 1.
Scoping
Workshop
Phase 2.
Research &
Design
Phase 3.
Development &
Construction
Phase 4.
User Testing &
Refinement
Phase 5.
Finalise &
Launch
Phase 6.
Training &
Support
Project Goals
The key goals for the new website were to increase revenue and bookings through an easy to use booking system, drive revenue of product sales through an online shop, present the activity options in a clear ‘product-based’ manner and showcase the tremendous FUN on offer for everyone of all ages!
Technical Specification
The website was built with an easy to use Content Management System which allowed staff to update text, imagery and add new activities and products themselves (once training was complete). The Search Engine Optimisation Strategy significantly improved search rankings, organic traffic and online visibility. Google Analytics 4 was set up to allow the team to track all KPI’s of the business including sales, bookings, enquiries and brochure downloads.
See our work
dunmoreadventure.com
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